Monthly Archives: August 2010

SEO vs. PPC – Google Trends Style

Posted by Seth Besmertnik on August 28, 2010

When you have a little extra time on a Saturday afternoon, there is nothing like doing keyword wars in Google Trends. Something I’ve been thinking a lot about lately is the trend of CMO’s and marketing organizations thinking more about their SEO initiatives, relative to their paid efforts. Google trends has some interesting data about this topic. Continue reading →

Seth Besmertnik to present advanced methods for SEO success at SES San Francisco

Posted by Conductor on August 17, 2010

Tweet Conductor is thrilled that its CEO, Seth Besmertnik, will be speaking at two sessions at the SES Conference in San Francisco this week.  Seth will discuss enterprise-level SEO challenges and provide practical solutions for them. Seth’s first session, Scaling … Continue reading →

How We Buy:
Search Engine to Site to Store

Posted by Nathan Safran on August 17, 2010

Tweet iProspect, Searchandise Commerce and Comscore recently published an eye-opening study titled The Value of Retail Search and Position.   A combination of survey based analysis and dynamic focus groups were used to track the purchase path shoppers take to research … Continue reading →

Conductor Provides SEO Effectiveness Score for Internet Retailer Publications

Posted by Conductor on August 12, 2010

Tweet Conductor is excited to announce that Internet Retailer Magazine asked us to contribute an SEO effectiveness score for each retailer featured in their annual Internet Retailer Top 500 and Search Marketing Guides. Our analysis revealed retailers who have a … Continue reading →

Bada-Bing! All About the Yahoo-Microsoft Search Alliance

Posted by Kathleen Evans and Luca Mihaly on August 3, 2010

Last night, a contingent of Conductor-ites headed down to SEMPO NYC’s latest event, “Inside the Yahoo! and Microsoft Search Alliance,” to get the insider dish on the Yahoo-Microsoft merger. Continue reading →