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Link Evaluation

Conductor Links are built around one core tenet; links should exist from highly relevant and authoritative pages directly to the providers of those goods and services.

Per-Link Quality Guidelines

Every link is subject to multiple levels of quality review. They are as follows:

  1. Marketers may not optimize for terms their domain is not associated with in organic search results.
  2. Links may only be placed between pages which are highly relevant and share target audiences.
  3. The Marketer must confirm each placement as part of our billing and campaign setup processes.
  4. The Publisher must review each link, and may reject the link at any time.

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