News
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04.27.07
Save $500 By Enrolling in SEO Class
We got an email from our buddy Todd who is presenting at SEO Class in New York this May. He wanted us to let you know that participants registering by Friday, May 4 will save $500 off the general ticket price of $3000.
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04.17.07
Deciding Between Paid and Natural Search?
Dominating natural and paid search results guarantees traffic just as a belt and suspenders will keep your pants up. But what do you do when you want to convert those clicks into actions on your site, such as ordering a product or requesting more information?
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11.14.06
That is One Gorgeous Link
With text link ads evolving into mainstream online advertising it is very important to be armed with the knowledge of what constitutes a quality link.
Be warned that 90% of the links available will not help you in terms of traffic or search engine visibility. Below is my list of the top criteria I always look for in a publisher site to get the most out of my links:
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10.06.06
ROI & Text Links
As Internet advertisers, we all have different metrics for a successful campaign. Some companies are concerned with sales ratios and median cost per clicks, while others seek to "crowd" their competitors out of a market. Some companies just want to rank higher in natural search to appease their CEOs. But no matter what their metric, everyone needs to be able to justify a return on investment (ROI) and being in the TOP 10 in Google is just not enough. Read more -
08.25.06
SEOBook on Link Building
SEOBook published a fully featured blog entry on link building last week which if you have not had the chance to check it out - I highly advise you to do so.
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This is chock of full of less-than-obvious insight, some of which is almost literally up to the minute. Good advice and good humor, it doesn't get much better.
Some highlights...
Ways to get Free Links
