Conductor Newsroom

The Conductor Foundation to Host Free Webinar on SEO Best Practices for Non-Profits and Cause-Marketing Professionals


Conductor Foundation

NEW YORK, NY--(Marketwire - Jun 12, 2012) - Conductor, the leader in Search Engine Optimization (SEO) technology, today announced the next informational workshop to be hosted by the Conductor Foundation, an initiative to increase the online visibility of non-profit organizations through training workshops and the Conductor Searchlight Grant, which includes SEO consultation and pro-bono use of Conductor Searchlight™ -- the industry's most widely adopted SEO platform used by many of the Fortune 500 and Internet Retailer 500 to measure, improve and manage their natural search efforts and increase site traffic.

WHAT:
The second in a series of workshops, "SEO 101 for Non-Profit Marketers," will be conducted as a Webinar in an effort to extend the meaningful curriculum to non-profit marketers residing outside the New York City metro area.

WHO:
Hosted by Brian McDowell, an SEO expert and Director of Customer Search Strategies at Conductor, the workshop will cover a range of SEO topics including on-page optimization, keyword discovery, tracking and reporting and link building. Marketing teams and individuals within non-profit organizations are encouraged to attend this free, 90-minute workshop to learn how to effectively use natural search to bring more dollars, supporters and partners to worthy causes. Attendees will walk away with actionable knowledge and practical advice to put into practice immediately.

WHEN:
Tuesday, June 26 at 2:00 p.m. ET. To register for the event, go to: http://ww2.conductor.com/2012Q2SEO101_WebinarRegistration.html

WHY:
The Conductor Foundation was established in November 2011 to educate and support non-profit organizations in their efforts to learn and implement SEO best practices that help improve online visibility, boost fundraising efforts, drive Web traffic and bring increased awareness to their causes. To learn more about the Conductor Foundation, its workshop series or how to apply for the Searchlight Grant, e-mail foundation@conductor.com.