News
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The Invisible Retailer
We have examined many aspects of natural search while helping companies with their search engine optimization efforts. In the fourth quarter of 2009 we studied the SEO success of the online merchants in the Internet Retailer Top 500. The results weren’t pretty. Read more -
Fortune 500 Weak in Natural Search
Although they spend millions of dollars on paid search, Fortune 500 companies are largely invisible in natural search: Collectively, the Fortune 500 spent an average $3.4 million per day on 97,559 keywords during the fourth quarter of 2009, yet only for 25% of those keywords Fortune 500 companies rank in the top 50 of natural search results, according to research from Conductor. Read more -
Fortune 500 Still Clueless About SEO, Study Says
Despite spending millions of dollars on paid search, Fortune 500 companies continue to fail when it comes to natural search visibility. That’s the conclusion of “Natural Search Trends of the Fortune 500: Q4/2009,” the latest study released today by Conductor, a New York-based SEO services/technology firm. Read more -
Conductor Taps Matthew Baird as VP of Engineering
Conductor is the next stop in a very experienced career. New York City based SEO tech firm Conductor has hired Matthew Baird as their new Vice President of Engineering. Baird will oversee the infrastructure for the technology behind Conductor's search marketing solutions. Read more -
Study: Large companies still stumbling with SEO
New York—Fortune 500 companies spend huge sums on paid search campaigns but generally fail to coordinate these efforts with their search engine optimization search query results, according to a study by search optimization company Conductor Inc. Read more




