Seth Dotterer, VP of Marketing & Product, To Speak at Search Insider Summit
- under Events
Meet Seth at:
Panel: Big Data, SEO and the Future of Mobile Privacy
Date/Time: April 24, 10:45 AM
Big Data has become the latest buzzword as Google, Facebook, Amazon, and others continue to develop models that dig into the numbers making sense of information as it traverses the Internet. Online marketers have begun to see the opportunities and challenges that connecting data sources and campaigns can bring, as they learn to sort, mine and analyze massive amounts. While most marketers are well versed in the metrics of online marketing channels, few leverage the data sources to monitor consumer behavior across all digital marketing channels. Join us as we discuss the implications of Big Data, as well as the impact desktop and mobile privacy will have on organic search. The panel will give marketers practical advice on how to become part marketer, part chief information officer.
Seth Dotterer leads the product and marketing teams at Conductor, responsible for the branding and communications, marketing strategy, demand generation and product development. With over 15 years of online marketing experience, Dotterer has worked with both startups and the Fortune 100 to develop their marketing strategies and to utilize technology and metrics to increase sales and profitability.
Read more about Seth and the Search Insider Summit here