Conductor, the leading provider of SEO technology software, announced today that it has added comprehensive social media metrics to its SEO platform, Searchlight. The integration boasts the most comprehensive set of social metrics available in any marketing platform, including metrics from Google, Facebook, Twitter and LinkedIn.
Search marketers have begun to pay attention to their social presence and Searchlight now offers SEO professionals the same methodical, metrics based approach that it has provided around on-page and backlink analysis, competitor monitoring, keyword discovery.
“Conductor customers are now able to identify opportunities for those brands which rely on social signals to achieve top rankings and take proactive measures to optimize their search market share.
Within seconds of a ‘Facebook Like’, ‘Google +1’ or ‘LinkedIn Share’, Searchlight customers are able to examine and report on social signals for their own domains, competitors and even the best performing brands for any particular keyword or phrase. The integration between Searchlight and these social networks is made possible through Conductor’s integration platform, the SEO Cloud, which enables third party marketing platforms to interact and exchange data with Searchlight.
“Social media marketing has become one of the most talked about facets of natural search marketing, with several industry studies citing a correlation between social indicators and top rankings,” said Seth Besmertnik, CEO of Conductor. “Conductor customers are now able to identify opportunities for those brands which rely on social signals to achieve top rankings and take proactive measures to optimize their search market share.”
This latest feature from the world’s leading SEO Platform is available immediately to the 500+ brands currently using Searchlight. Learn more about Searchlight’s Core Features.