The World’s Leading SEO Platform and Longest-Running Adobe SEO Partner Demonstrates Analytics-Powered SEO at Premier Digital Marketing Event
Conductor will exhibit its ground-breaking SEO analytics and reporting capabilities at the Adobe Digital Marketing Summit, March 4-8 in Salt Lake City. Digital marketers are fast becoming strategic leaders within their organization and are looking for new and innovative ways to scale natural search, uncover new business opportunities and measure success. As a premier Adobe SEO partner, Conductor will demo a suite of new features that arm the next-generation marketer with the technology, information services and reporting mechanisms needed to take natural search to the next level.
At booth #203, Conductor will showcase solutions for analytics-powered SEO designed to touch the entire organization – not just the search professional. Digital marketers, brand managers, merchandisers and executives are encouraged to stop by and see how Conductor Searchlight™ enables organizations to link SEO to bottom-line business results, offering sophisticated reporting capabilities that drive executive visibility and buy-in for natural search programs, and establishes a predictable model for revenue growth from natural search. With Conductor Searchlight, large international teams can create an SEO center of excellence to capture, manage and digest massive amounts of data quickly; prioritize, assign and manage workflow; and set a clear course for reaching organizational goals.
Key features and functionality on display include:
Conductor is the first Adobe Genesis accredited SEO partner to bring analytics-powered SEO to digital marketers with the integration of Adobe SiteCatalyst and Adobe SearchCenter+ with Conductor Searchlight, the cloud-based technology platform that has transformed SEO into a healthy, high-functioning business channel for respected brands. Today, Conductor supports more than 175 brands that integrate Adobe and Searchlight while providing the most advanced features and functionality to optimize natural search, increase site traffic and grow revenues.
“By enabling an open, seamless exchange of data between natural search and analytics platforms like Adobe SiteCatalyst, marketers can easily tie SEO programs to business goals and demonstrate ROI across the organization with in-depth, real-time reporting,” said Seth Besmertnik, CEO of Conductor. “We are enabling digital marketers to be more brilliant – to increase natural search visibility in the marketplace and across the organizations, drive more website traffic, set clear goals and performance indicators, and report on results to win budget – all from one platform.”
Conductor is hot off the heels of its most successful year on record, fueled by a historic round of funding and increased global demand Conductor Searchlight. 2012 saw more than 150 new customer engagements bringing the total number of brands under management to more than 2,000, representing $4.5 billion in SEO revenue and more than five million keywords under management.