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Google Searchers 3x More Likely To Be Logged-In than Bing

Search Engine Land

A study we recently did at Conductor found that search engines still have work to do when it comes to integrating social search results in the SERPs: 62% of respondents reported they do not want or gain benefit from social results mixed in with search results.

In the same survey, we asked the 150 respondents about their social network login behavior when using a search engine.  Specifically, we wanted to know the frequency users are logged-in to the search engine’s featured social network (Google and Google+; Bing and Facebook) when searching on the engine.

Read the full Search Engine Land article here

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