Finding new keywords to optimize for your pages and digital assets used to be hard work. The Searchlight Visibility Explorer provides comprehensive Keyword Discovery directly to you. Visibility Explorer finds new opportunities, provides detailed insight into competitors' traffic and ranking, and streamlines the addition of important newly-discovered keywords into Searchlight.
Visibility Explorer reports the keywords you and your competitors are ranking for, even those keywords you do not currently manage in Searchlight. Visibility Explorer reports the keywords and URLs ranking in Google. Use this industry innovation to show keywords you rank for that competitors don't, keywords your competitors are ranking for that you are not, and those you share and maintain your competitive advantage.
Paid & Natural Explorer
Unlock the ability to identify new keyword opportunities in paid search results. Searchlight provides a comprehensive set of tools for managing keywords - from deep competitor and top ranker analysis for managed terms and discovery of unmanaged terms through Visibility Explorer, to granular analysis of organic referrers through Traffic Explorer, and in this view, the analysis of paid results.
Searchlight now integrates paid search data via the SEO Cloud, helping search marketers better manage their search budgets and competitive strategies. Unlike other platforms that only offer paid search integration for a user’s own domain, Searchlight customers can now see paid search data for competitors – enabling powerful, game-changing competitive analysis for both paid and SEO campaigns.
Natural Search Forecaster
Access the world's most powerful marketing features like Natural Search Forecaster and start building custom models, including click-through curves. This powerful forecasting features enable you to create projections that are unique to your business, see the future impact of your SEO efforts and quickly convert them to goals that can be monitored by the entire team.