Your Guide to Evergreen Content: Building a Successful Evergreen Content Strategy

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Break the Paid Media addiction.

Discover the next evolution of marketing, Web Presence Management.

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Buyers are revolting against traditional marketing channels.

 

84%

of people leave websites with intrusive or irrelevant ads

86%

of people skip TV ads

44%

of direct mail is never opened

200

million on the FTC Do Not Call list

91%

of users unsubscribe from email they previously opted into

They are choosing to have conversations on their own terms

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Marketers today invest significantly in optimizing and tracking what people do on their sites.

 

site-optimization-all

You invest heavily in site experience. You focus on visitor conversion optimization and testing landing pages.

But what is bringing people to the site? For years, marketers have been dumping money into trying to buy a conversation.

$100 Billion

money-stack money-stack

spent in Paid Media to buy  traffic to get…

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  •   Declining ROI
  •   Declining Reach
  •   No One Clicks Anymore


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But real conversations can’t be bought. They exist on the ‘Unpaid’ Web.

 

wpm-channels

Consumers strongly trust and prefer the ‘Unpaid’ Web.

 

94%

for sites in all industries

94%

in education sites

82%

in hospitality sites

98%

in finance sites

93%

in online retail sites

94%

in enterprise tech sites

of traffic comes from Earned Sources.

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Break your addiction to Paid Media.

Earn the customers Paid Media can’t buy.

 

Learn about the cure to Paid Media, Web Presence Management.

 

What is WPM?
Click now and discover the cure
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