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Conductor to Host Largest Enterprise SEO Event of its Kind Featuring Search Heavyweights Google and Bing

September 11, 2012

Conductor, the leader in Search Engine Optimization (SEO) technology is excited to announce that its second annual user conference, C³ will bring together the most respected experts in the field of search marketing at the sold-out event, Sept. 19-20 in New York City. More than 300 attendees have registered to attend the 2012 event, tripling record-breaking attendance figures from C³ 2011 and illustrating the industry’s desire to keep pace with modern approaches to natural search by leveraging cutting-edge technology solutions to meet business goals.

C³ 2012 provides enterprise marketers with a complete agenda that addresses the challenges common to SEO professionals from the biggest brands and experts in the field.  Conductor is pleased to feature talks by Google, Bing, REI, Search Engine Watch, FedEx, the Home Shopping Network, NFL, QVC, Logitech, Ancestry.com, 2tor, Intralinks, MRM, Catalyst Online and thought-leaders like Stephen Spencer, co-author of “The Art of SEO.”  No other search conference provides the depth of knowledge and proven industry know-how that C³ has compiled.  Conference tracks including Inside SEO, The Business of SEO and Inside Searchlight were designed to meet the needs of every marketer at every level, from the CMO to the SEO practitioner.

“The growth and popularity of C³ reflect the accelerated growth we’re seeing in the SEO technology market.

“The growth and popularity of C³ reflect the accelerated growth we’re seeing in the SEO technology market, which analysts project will reach half a billion dollars in just a few short years,” said Seth Besmertnik, CEO of Conductor.  “As a leader in search technology, Conductor is dedicated to creating the most sought-after SEO event in the industry – packed with the most respected SEO experts and successful practitioners.  At C³, attendees are certain to walk away re-energized with the tools, ideas and innovation needed to deploy winning SEO programs that capture web traffic, increase mindshare and convert impressions into dollars immediately.”

As the maker of Searchlight™, the first and most widely adopted cloud-based SEO platform used by Fortune 500 companies to measure, improve and manage their natural search efforts, Conductor has always been at the forefront of providing the industry with new and innovative technologies to conquer the complexity of SEO and to harness its revenue-generating power.  The company has built a stellar reputation as an expert authority on organic search, producing knowledge-packed events where best practices and actionable insight can be shared.  From its beginnings as a sponsor of the Titans of Search events to large-scale events like C³, Conductor has been there to provide its customers, and the industry at large, with the information needed to maximize organic search efforts.

Conductor has partnered with a who’s who of the digital marketing industry with Adobe, Marin and iProspect participating as Ecosystem Partners, a new partnership opportunity for complimentary, third-party vendors.  Also new this year is the Innovation Lab, where Conductor customers can get personalized demos of new Searchlight features and talk to product engineers one-on-one. This personalized approach can also be found at the SEO Boot Camp, which will offer dedicated trainings to practitioners at every level.

To learn more about the Conductor Collaboration Conference (C³) and its featured speakers and break-out sessions, visit www.c3.conductor.com