Media Coverage

How Startups Hack the Talent Pool

June 27, 2012

Every engineer on staff adds $1 million in valuation to a company, as the saying goes in the tech community. Graphic designers, another hard-to-find talent, add $2 million each.

(The punchline: For each M.B.A., subtract a million.)

Whether or not the equation works in real life, it’s true that with hundreds of companies vying for a limited number of engineers, the ability to attract and hire talent is becoming a critical test.

“You have to add a new level to business viability: engineering viability,” said Seth Besmertnik, CEO and co-founder of Manhattan-based search-engine-optimization company Conductor Inc. “Does this company have a plan to recruit engineering talent?”

Read the full Crains article here