Marketing executives lead our strategies and structure our teams. They are our decision makers and budget holders. So what do they know that we don’t? What do they agree on? What do they see in our future?
We surveyed 182 B2B, B2C, and agency marketing executives for this study on 4 core areas of the marketing machine. They disclosed their most influential tactics: how they target their customers, measure their efforts, value their technology, and interact with their organization.
Don’t fall behind. Download the report at right and get the inside story on what marketing will look like in 2015!