Sr. Influencer & Public Relations Manager
About Conductor:
The rise of generative AI is fundamentally changing how people search for information and discover brands online.Conductor is the only end-to-end, AI-first platform that enables enterprises to create high-performing, valuable content at scale and ensure their brand is found everywhere customers are looking—from Google to generative AI engines like ChatGPT. Recognized by Forrester as a Leader and #1 rated by customers on G2 and TrustRadius, we are committed to building a workplace where our people can grow and make a positive impact.
Conductor is a mission-driven company with a commitment to innovation, customer success, and culture. For Conductor, success is improving the lives of everyone in our orbit—our customers, our customers' customers, our employee-owners, and our communities.
Overview
We’re seeking a strategic and relationship-driven Sr. Influencer & Public Relations Manager to lead Conductor’s external communications and influencer engagement strategy. This role will own Conductor’s influencer partnerships, press relations, and thought leadership amplification, ensuring our brand is consistently represented across media, industry, and social channels.
This position blends storytelling, relationship-building, and program management—ideal for a communications leader who can both craft narratives and execute high-impact campaigns.
Key Responsibilities
- Develop and execute Conductor’s influencer and PR strategy to increase brand awareness and share of voice in the AEO, SEO and digital marketing space.
- Identify, engage, and manage relationships with industry influencers, creators, analysts, and journalists aligned with Conductor’s audience.
- Manage day-to-day execution ofConductor’s brand social channels (LinkedIn, X/Twitter, Instagram, etc.)
- Lead influencer campaigns from outreach through reporting—co-creating authentic content that amplifies brand messaging.
- Manage press outreach and media relations, including pitching stories, coordinating interviews, and developing press materials.
- Partner with marketing and executive teams to support thought leadership initiatives, including bylined articles, podcasts, and speaking engagements.
- Build and maintain a proactive media and influencer database, ensuring timely communication and follow-up.
- Track and report on key metrics including reach, engagement, sentiment, and media coverage.
- Collaborate closely with the content and social teams to ensure consistency across earned, owned, and paid channels.
- Ensure compliance with FTC and disclosure requirements for influencer partnerships.
- Stay informed of industry news, emerging influencers, and evolving PR best practices.
Qualifications
- 8+ years of experience in PR, communications, or influencer marketing, preferably within B2B SaaS or digital marketing.
- Strong media relations skills with a record of securing coverage in relevant trade and business outlets.
- Experience developing and managing influencer or ambassador programs.
- Excellent writing and storytelling skills—comfortable drafting pitches, press releases, and long-form thought leadership content.
- Strong relationship management and negotiation skills.
- Ability to work cross-functionally and manage multiple initiatives simultaneously.
- Data-driven and skilled at measuring program success.
- Familiarity with media databases and influencer management platforms is a plus.
- Experience supporting executive visibility efforts (bylines, speaking, podcasts) preferred.
Compensation: Conductor maintains competitive, performance-based compensation programs.
The base salary range for this role is currently $100,000 - $130,000 a year.
Conductor LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Bringing in diverse perspectives and challenging our assumptions is the clear key to growth; it drives innovation, creativity, faster problem-solving, and stronger decision making. All aspects of employment including the decision to hire, promote, train, discipline, or discharge, will be based on merit, competence, performance, and business needs.
Conductor does not discriminate against any employee or applicant on the basis of race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, or other characteristics protected by state or federal law or local ordinance. In addition, it is the policy of Conductor to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works