January 2024: Celebrating Pat's 100th Episode

We've hit a milestone - the 100th episode of 30|30! Thanks to all our loyal viewers for making this show a success over the years! And to get back to business, we have been seeing lately that Google results have been turbulent. Some verticals are up, others are down. Pat will decode these trends and predict where things are heading.We can't ignore the spam epidemic clogging results and pushing down legitimate sites. A frustrating period, but this too shall pass.

Debates continue around author authority's impact. Readers value knowing who created useful content. Author trust remains vital.In other news, FAQ rich results have disappeared again. And alas, SGE remains in testing purgatory. We couldn't have made it this far without our engaged community. Here's to the next 100 episodes of filtering out noise and focusing on search signals. Cheers!

This month Pat covers -

• Google’s Consistent Tremors Over The Last 30 Days
• Spam-A lot…Of It
• The Authorship Debate
• FAQ & How-To Rich Results Drop Again
• This Month In SGE
• 100 Rants, 100 Thank You’s