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Understanding and Winning Google Result Types

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Everyone knows the benefits of being the top organic search result on Google, but what about appearing in a people also ask (PAA) box? Did you know that PAA boxes appear on SERPs for 85% of queries?

PAA boxes are just one kind of SERP feature result type you’ll find on Google, and these results often take up prime SERP real estate within the top 10 results. Not only does this make Google result types critical for you to target, but it also means generic organic results appear lower on SERPs. Winning these different result types could be huge for your growth. Are you sensing an opportunity here? You should be.

Join SEO expert Umair Malik, SEO Success Manager at Conductor as he walks you through the importance of popular result types on Google and how you can target and win them to expand your growth.

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