Meet Explorer

Power your content and search strategy with the most accurate and complete on-demand search, demographic, and social insights.

21 Explorer

Explorer is the secret weapon your content and SEO team has been waiting for. It’s your one-stop shop for research into paid and organic keywords, topics, audience sentiment, demographic insights, competitive research, and more.

Uncover high-converting content topics and keywords

Leverage organic search, social media, and demographic insights to discover content topics that will resonate with your audiences across channels.


Understand your target audience

Discover the topics your target audience is searching for and who they are, with age, occupation, and location insights, so you can create highly relevant content.


Discover the competition’s strengths and weaknesses

Instantly analyze any site’s organic channel performance. Survey top traffic-driving pages, identify what keywords they rank for, see recent gains and losses, and more.

Conductor Explorer

Seamlessly transition from research to execution

Instantly turn your keyword and topic research into content briefs that can seamlessly be sent to your favorite task manager like Asana, Trello, and JIRA. Learn more about Conductor Content Briefs.

Conductor Content Brief

Find high-value paid search terms

Optimize all your online marketing initiatives. Supply your paid search campaign with high-volume and low competition keywords.

Find High Value Paid Search Terms
Explorer offers suggestions around what new content to create that will rank well and align with our overall strategy.
Somer Powell
Senior Web Analyst, Advance Auto Parts

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