Get valuable insight from thought leaders like Joe Pulizzi, Ann Handley, Larry Kim, Carlos Hidalgo, and Lee Odden. See surprising B2B content marketing trends from 500 B2B content marketers:
- 2 out of 5 B2B content marketers don’t target their content
- 26% of B2B content marketers don’t check their competition
- Only 39% of B2B content marketers recycle their content into other formats
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