Search demand is constantly changing and influenced by a plethora of factors. New needs and wants, pandemics, fashion trends, weather conditions to mention a few, have a significant impact on people’s search behaviour.
COVID-19 particularly, has been the latest major influencer of search behaviour. For that reason we conducted a research report showing the YoY performance of different industries in the UK. Download the resource to find out how these industries were impacted by the pandemic.