How Conductor Monitoring Provides Atlassian The SEO Insurance It Needs

About Atlassian

Headquarters

Sydney, Australia

Company Size

15,000

Industry

Technology

Atlassian, one of the leading SaaS companies in the world today, is behind major successes such as Jira, Confluence and Trello. Atlassian serves over 135,000 customers worldwide.

The challenge

Customer acquisition at Atlassian happens mainly through their product websites. This makes it essential for Atlassian to be alerted when anything unexpectedly changes or goes awry on any of these websites. Due to this Kevin Indig, Head of Technical SEO at Atlassian, was looking for a site-wide monitoring solution to immediately capture any change or problem.

The solution

The right solution was Conductor Monitoring. Atlassian added their websites to Conductor Monitoring and were able to quickly set up the right segments and alert configuration.

We monitor our websites with Conductor Monitoring and use it as a real-time alert system and for change tracking.

Today Atlassian relies on Conductor Monitoring for tracking code changes, uptime monitoring, real-time alerting and content change tracking. Altogether this improved their quality control significantly and assists them in troubleshooting backend problems.

The results

• All major Atlassian websites monitored by Conductor Monitoring
• Conductor Monitoring watchdogs every change and release
• Peace of mind and strong quality control

For Atlassian, Conductor Monitoring turned out to be the insurance they were looking for:

We had a critical robots.txt outage and several outages on Bitbucket.org recently and wouldn't have found out without Conductor Monitoring. That would have certainly cost organic traffic and business.

All of the important Atlassian websites are now monitored by Conductor Monitoring, providing them peace of mind and quality control.