How Educational Content Impacts Purchase Power, Brand Affinity and Trust

New research proves that educational content marketing has a massive, lasting impact on how likely consumers are to purchase, as well as brand trust and affinity.

Discover key insights like:

  • Consumers who read a brand’s educational content are 131% more likely to purchase from that brand.
  • One week after reading content, customers were still 48% more likely to buy.
  • Reading content greatly increases consumer trust and brand affinity, which increases as time passes.

Download the research now!