SEO and the Retail Industry: Who Are the Top Performers and How Do You Become One?

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Aiming to claim a top spot in the retail industry online? Spend just one hour with these three experts to learn how some changes to your natural search efforts can put you firmly in your customers’ sights this year.

Click to watch the webinar at right and learn about:

  • The state of the search market
  • Comscore’s key data findings on consumer search behavior in the retail space
  • Conductor’s research report, Natural Search Trends of the Internet Retailer 500
  • Conductor’s 3-tiered approach to natural search success

Presenters:

Seth Dotterer Conductor Seth DottererSenior Director, Marketing, Conductor, Inc.Seth Dotterer joined Conductor in December 2007 bringing with him over 14 years of marketing experience counseling both startups and the Fortune 100 on their marketing strategies and utilizing technology and metrics to increase sales and profitability. Spearheading the launch of over 80 products throughout North America, Europe and Asia, Dotterer has forged strong business relationships with scores of Fortune 500 and Inc 5000 companies. Before Larry and Sergey founded Google, Dotterer was running successful pay per click advertising on Goto.com (which later became Overture, which became Yahoo! Search Marketing). Seth is also the co-organizer of the 1,100+member SEMPO NY meetup group.twitter: @dotterer | @conductor
Eli Goodman Comscore Eli Goodman Search Evangelist, comScore, IncMr. Goodman leads the business development team for comScore’s Search division, where he plays an integral role in educating the Online industry on innovative marketing techniques and strategies. He is a 10-year veteran of the technology and market research industry, with experience in marketing research, search, online media, and events.Eli earned a BA in Organizational and Behavior Management from Brown University in Providence, RI and currently resides in New York City.twitter: @LosBuenos
Nathan Safran Conductor Nathan SafranSenior Research Analyst, Conductor,Inc.Nathan Safran is a Senior Research Analyst for Conductor, Inc, authoring insightful research on trends in the natural search industry. Since joining Conductor Nathan has published numerous studies including analysis of the natural search efforts of the Fortune 500, Internet Retailer 500 and several vertical specific studies. Prior to joining Conductor, Nathan was an Analyst at Forrester Research in their Consumer Product Strategy Group.twitter: @conductor