We’re bringing the news to you. Join our VP of Digital Strategies, Pat Reinhart, as he hosts our award-winning SEO webinar series to break down updates in search, technical SEO, and content marketing in the last 30 days – in 30 minutes.
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Thursday, January 28th at
2020 is finally coming to an end which means Pat will be walking us through his recap of 2020 predictions and bringing us some new 2021 predictions. Pat also walks us through the many Google updates coming in 2021.
Pat brings us an exciting release date for the Page Experience Update and dives into some rumors about Apple. Find out what Pat thinks about the future of Apple on this edition of 30|30!
Happy birthday 30|30! On this fifth anniversary celebration, Pat covers Google's most recent indexing woes and also gives you a magical formula to measure your content velocity.
What's going on with Google? Indexing issues, volatility, and more. Pat breaks down all the biggest search updates coming at us this fall!
On this edition, Pat discusses how Google literally broke the internet. It may seem dramatic but it's true. He also covers updates around outbound links, people also ask and the value of guests posts.
The heat is rising in NYC, but that didn’t stop Pat from bringing us updates from the last 30 days in search. In the July edition of 30l30, we discuss how Google measures CLS, the addition of regular expressions to GSC performance reports, and Google’s answer...
With the coming of spring comes another algorithm update. In the May edition of 30l30, we discuss the change to Google’s Nofollow links, GMB is now showing new reviews and including phone numbers for businesses marked close. Also, is Google de-indexing your si...
While we are still home staying safe, Pat is ensuring we are up to date on the latest COVID-19 research. In the April edition of 30l30, we discuss how Google Shopping is free, Google is again having issues indexing new content, and a reminder of the importance...
While this month has brought unprecedented challenges, we will all get through this together. In the meantime, let’s bond over our love of search in the March episode of 30l30. This month, we discuss what we are seeing COVID-19 research, why search is more imp...
As we revel in the excitement of Punxsutawney Phil predicting an early spring, let’s warm up to the January core update in this February episode of 30l30. This month, we discuss the unconfirmed February 2020 update, how Google Maps removed millions of fake lis...
As 2020 rolls in, let’s dissect new Google updates that are as harsh as a New York winter in the January episode of 30l30. This month, we dive into the January 2020 core update, the wild changes in featured snippets and Google's new shopping experience. Also,...
As we hang up our hats on 2019, let’s take a moment to predict what’s to come in the next 12 months of search on this December episode of 30|30. This month, we dive into neural matching now being a part of local search results, our 2019 predictions (trash or t...
As we gather together and give thanks for friends and loved ones, we also turn our eyes to Google on this November episode of 30|30. We faced the harsh winter of a new algorithm update, BERT, but we also gave thanks to the fact that we know how to handle algor...
The Halloween-iest edition of 30|30 is also its birthday celebration: 4 happy years. Finally free of that toddler life, we stumble toward maturity by way of… an H1 controversy! The September core update! Giving the patented Google side-eye to m-dot sites! And,...
Break out your light cardigans, because this September episode of 30|30 features a veritable cornucopia of information on that certain special chill that only Google can strike in the hearts of SEOs. Pat cannonballs into the mountain of dead leaves that is Goo...
The August edition of 30|30 is now in session, and Pat is busy laying out The Case of What Google Is Even Talking About. From telling people to remove noindex directives from robots.txt files, to denying the existence of LSI keywords, to some beyond-obvious ad...
Google has not taken a vacation this summer, so on this red-hot July episode of 30|30, Pat is taking us through new findings from the June 2019 Algorithm Update. Grab your towel and dive into Google’s test of People Also Ask mobile results and Google Search Co...
Everyone knows it’s summertime (when the living’s allegedly) easy, but Pat knows that there is no rest for the intrepid SEO (or the wicked). In our June edition of 30|30, he tackles the big questions: what we’re seeing in the June core algorithm update (group...
Faster than you can achieve emotional catharsis about the ending of Game of Thrones, May is already halfway over and May’s episode of 30|30 is upon us. Pat dives right into figuring out what the deal is with Google’s indexing bug?” (sounds like a Seinfeld joke...
Spring is, well, springing, and so is the news coming out of Google on the April episode of 30|30. Pat unpacks the Florida 2 (Google Boogaloo?) update, John Mueller's shockingly casual tweets about apparently extinct Rel=Prev and Rel=Next tags in Google's inde...
