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30 Minutes on the Last 30 Days In Search & Content

We’re bringing the news to you. Join our VP of Digital Strategies, Pat Reinhart, as he hosts our award-winning SEO webinar series to break down updates in search, technical SEO, and content marketing in the last 30 days – in 30 minutes.

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March 2020: This Too Shall Pass

While this month has brought unprecedented challenges, we will all get through this together. In the meantime, let’s bond over our love of search in the March episode of 30l30. This month, we discuss what we are seeing COVID-19 research, why search is more imp...

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February 2020: Love and YMYL Movement is in the Air!

As we revel in the excitement of Punxsutawney Phil predicting an early spring, let’s warm up to the January core update in this February episode of 30l30. This month, we discuss the unconfirmed February 2020 update, how Google Maps removed millions of fake lis...

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January 2020: Updates As Wild As Winter Winds

As 2020 rolls in, let’s dissect new Google updates that are as harsh as a New York winter in the January episode of 30l30. This month, we dive into the January 2020 core update, the wild changes in featured snippets and Google's new shopping experience. Also,...

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December 2019: Look into the Crystal Search Bar of 2020

As we hang up our hats on 2019, let’s take a moment to predict what’s to come in the next 12 months of search on this December episode of 30|30. This month, we dive into neural matching now being a part of local search results, our 2019 predictions (trash or t...

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November 2019: A Feast Fit for An Algorithm Update

As we gather together and give thanks for friends and loved ones, we also turn our eyes to Google on this November episode of 30|30. We faced the harsh winter of a new algorithm update, BERT, but we also gave thanks to the fact that we know how to handle algor...

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October 2019: Once Upon a Core Update Dreary… and More Spooky Search Stories

The Halloween-iest edition of 30|30 is also its birthday celebration: 4 happy years. Finally free of that toddler life, we stumble toward maturity by way of… an H1 controversy! The September core update! Giving the patented Google side-eye to m-dot sites! And,...

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September 2019: It's Decorative Gourd Season, and Google Is Squashing Clicks

Break out your light cardigans, because this September episode of 30|30 features a veritable cornucopia of information on that certain special chill that only Google can strike in the hearts of SEOs. Pat cannonballs into the mountain of dead leaves that is Goo...

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August 2019: Look Who’s Talking: Everything Google Has to Say This Summer

The August edition of 30|30 is now in session, and Pat is busy laying out The Case of What Google Is Even Talking About. From telling people to remove noindex directives from robots.txt files, to denying the existence of LSI keywords, to some beyond-obvious ad...